Branding - Logo Design - Product
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The passionate team behind Station embarked on a quest for a new brand concept that would wholeheartedly embody their mission of producing high-quality craft beer in the simplest and most authentic manner. With a focus on staying true to their craft and delivering exceptional flavors, they are determined to create a unique and enjoyable experience for all craft beer enthusiasts.
The new logo should embody the company’s core attribute, which is the art of handcrafting. Station’s logo was meticulously crafted to encapsulate the brand’s distinctiveness.
The product label design harmoniously captures the delicate equilibrium between sophistication and tradition, exemplifying both the brand and its product.
A range of print materials, including logo signs, packaging, and product catalogs, were designed to consistently reinforce the brand’s visual identity and effectively market the product to both customers and retailers.